“Quality Storytelling Always Wins. It’s not enough to produce content you must put your stories in context.”

How Does It Work?

BeYouBeLife Production applies a unique process marrying your brand with entertaining stories that talk about; change, personal challenges, survival, failure and success, epic breakthroughs, and ordinary people who have overcome extraordinary circumstances; lessons about the human condition. Selected segments can specifically focus on affiliated foundations and local non-profit organizations making real impact in the community.

Connect

Use the content to connect with your audience organically by sharing it on your social media platforms.

Encourage

Encourage engagement by incentivizing consumers to share the content on their platform.

Create Loyalty

Use the content as a method to create loyalty and retention within the organization and your existing customers by distributing it through internal channels.

“Our stories are delivered in an authentic, distinctive voice and drive awareness, traffic, conversions and leads to your business and brand.”

  • Why is it Effective?

    Research shows that consumers who are impacted by conscientious,
    value-ad content (content that creates brand awareness and makes them
    feel educated and intelligent) will ultimately reward you with their
    business and loyalty.

Traditional Marketing

Traditional marketing tactics speak to a “rented” audience. Traditional marketers pay money to pre-populated platforms such as ads on television networks, billboards and online media platforms, for their own business and exposure.

“ It’s cheaper, more effective, and easier to accomplish than traditional outbound marketing – and it’s also better liked by your audience. “

Branded Stories

The best PR is the type you will give yourself. There is nothing more effective than a really great produced Promo Video that tells your story, spreads your message and positions your brand in the marketplace.

An effective way of drumming up support and promotion for your events is to show  people what they missed. Video documenting your event is a perfect way to show off your success. It’s also a great way of capturing memories.

If you want people to know who you are, what you do and why you do it you must tell them. Telling your story in a video format is a powerful way of connecting with your audience and be a source of influence.

Stories on CBS News

Bank of America Donates To Women in Distress Saving Families and Pets (BofA)

Super Athlete 9 year old Milla Bizzotto
(FMA & Battlefrog)

Twin Donates Hair to Brother
(Dr. Charles Medical Group)

Survivor Tells Story in a Book; Turning Point (Book Launch)

Miami Children’s Initiative; Internship Changes Lives (MCI)

Mother Hears Son’s Donated Heart for the First Time (National Donate Life Month)

“90% of people say that informative or instructional videos are helpful in purchasing process.” (HubSpot)

According to a report on the current state of content marketing by Demand Metric, content marketing efforts cost 62% less than traditional marketing efforts, and they generate 3x as many leads.

This means more bang for your marketing buck.

Buyer Behavior

Almost 50% of Internet users search for videos related to a product or service before visiting a store.

Google, 2016) (Source: https://www.hubspot.com/marketing-statistics)

Shoppers who view video are 1.81X more likely to purchase than non-viewers.

(Animoto,2015) (Source: https://www.hubspot.com/marketing-statistics)

43% of people want to see more video content from marketers.

(HubSpot, 2016) (Source: https://www.hubspot.com/marketing-statistics)

Buyers who use social media have larger budgets — typically 84% larger than the budgets of buyers who do not use social.

(IDC, 2014) (Source: https://www.hubspot.com/marketing-statistics)

Social Media Users

Facebook

has 1.13 billion daily active users.

(Statista, 2016) (Source: https://www.hubspot.com/marketing-statistics

Instagram

has 500 million monthly active users.

(Statista, 2016) (Source: https://www.hubspot.com/marketing-statistics

Youtube

has over a billion users, almost one-third of all people on the Internet.

(Statista, 2016) (Source: https://www.hubspot.com/marketing-statistics

“Marketers who use video grow revenue 49% faster than non-video users.”

— Silva Harapetian, Media Specialist

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